I remember when I first applied to the Amazon affiliate program and my application as an affiliate got denied.
I felt lost and desperate, what and how was I going to sell Amazon affiliate products on my websites if Amazon did not want me as an affiliate?
Soon I discovered there are many more Amazon affiliate program alternatives out there, more than I could have thought.
Amazon’s affiliate program success in online marketing is unparalleled.
The company that arrived almost two decades after Microsoft exploited the potential of the Internet like no other business before it did.
But I will not dwell on that, you can check more on Amazon history online.
In case your application has not been approved or if Amazon has banned you, there are countless Amazon affiliate program alternatives that you can use to make money online.
This may surprise you if you`re new to affiliate marketing but there are top paying affiliate programs out there that will pay you more for your efforts than Amazon will.
Amazon revenues is certainly a mammoth-sized empire if you consider that Google’s revenues stood at $74.54 billion approx, and Microsoft’s were $93.58 billion approx.
Only Apple surpassed Amazon with $233.72 billion but the credit for it goes to its hardware sales, which actually tripled in the period. According to satista.com.
In other words, Amazon has been leading the pack. The company has in recent times found an unexploited niche for itself, which it is exploiting through Kindle.
Kindle, incidentally was launched for the first time in 2007 and is already changing the way people read.
But there is no denying that for now, Amazon’s affiliate marketing program is its bread and butter.
What is affiliate marketing?
Affiliate marketing is, as we know, is a way to sell a product that we spot and find interesting to others, and earn a commission for such sale.
Our contacts matter and we know what they would find interesting or would be looking for.
Basically, it is a hotchpotch of social marketing and direct marketing resulting in somewhat target marketing.
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It satisfies the customer because he/she did not know that such a product existed or arrived in the market. That happened a lot in the past, notwithstanding the advertisements.
It satisfies the business enterprise manufacturing the product for obvious reason; after all, it does not have to spend monies for not getting any returns.
The manufacturer would be liable for paying commission, only if the sale materialized.
Finally, the affiliate marketer would be happy earning monies on the product doing less work but doing it intelligently.
Why is the Amazon affiliate program successful?
For starters, it transported to net a direct marketing system that was succeeding in real life, modifying it as it were to rope in many people.
In the process, it generated employment for many and improved the turnover of businesses as well.
It also managed to offer enough exposure to all types of products, at a minimal cost.
So far as Internet surfers are concerned, they could ask for anything, and Amazon had it for them, sourcing from different corners of the world.
Effectively, people found a way to shop with the new online marketing concept that Amazon came up with.
Why Amazon Affiliate Program Is Successful
For affiliates, let`s look at what makes Amazon successful because if you`re getting started, you need to know if the program is worth your time.
- It does not require much effort to start earning as an affiliate.
- Amazon is free to join though there are paid options as well with additional benefits.
- The system of paying and earning commissions is transparent and there are reports on them.
- People can rope in visitors to their blogs or websites and get them to visit the products on Amazon’s marketing network and you make commissions on all sales.
- There is a wide range of products to promote here, which makes it possible to include them more easily on blogs.
- Amazon also pays for sending people to the site. In other words, it is not necessary that the visitor has to buy something that was suggested. All they purchase in a 24 hour cookie period earns you a commission as an affiliate.
The visitor sent by the blog or website of the affiliate marketer may surf and buy something else and you will still get the commission.
Amazon’s Affiliate Program Doesn’t Have Everything And Has Its Drawbacks
The tracking cookie deactivates within 24 hours.
This means, if a visitor from your blog visits Amazon to look at the product and defers his or her decision to buy the product for another day, the blogger earns nothing because the cookie period expires.
Usually, people take time to decide on an expensive purchase.
Amazon offers less commission to its affiliates in percentage as well as in raw value.
Commission ranges from 1 percent to 10 percent, depending upon the product.
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There are reasons that can ban an affiliate from participating in the program. Such eligibility and ban can force the user to look at other Amazon alternative affiliate programs.
Like in traditional businesses, it is always advisable to look at Amazon associates’ alternatives to fall back on anyway.
Below are some top affiliate marketing companies you should join.
Before you check these alternatives, check my #1 recommendation program here as I have explained in detail why it`s the best, with 25-50% commissions you can`t ask for more and do not really need to become an Amazon affiliate.
The cookie period is better too and unlike Amazon Products that are are one-time commissions, this program offers you a recurring commission.
Amazon Affiliate Program Alternatives To Consider:
1. eBay Affiliate Program:
This online marketing business was also incorporated around the same time as Amazon. So it is a fairly long-standing business.
eBay also offers several products for promoting, but the affiliate marketing program that it ran in the past, was not really liked by the marketers because of various issues.
Recently, it has overhauled its programs, and systems, which makes its affiliate program a worthwhile option to Amazon affiliate program.
The major drawback again is that its tracking cookie does not keep track of customers beyond 24 hours.
This online marketing business tends to focus more on the fashion industry. Therefore, it is rather restrictive in a way, even though it does have nearly about half a million different products that it sells.
Within the fashion industry, it offers almost everything, but in general, the niche is narrow.
In so far as cookie’s length is concerned, it varies, as does the commission rates for various products (ranging from 5% to 30% per item sold)directly or indirectly related to the fashion industry.
This online marketing site is rich in the choice of e-products available for sale. It, however, has had a checkered history with its affiliate marketing system.
But it is still worth a try considering that the tracking cookie it uses keeps track of the visitor looking at buying any electronic product for almost 2 months or sixty days.
This means the visitor gets time to make up his or her time about the product, and the blog or website owner can earn a commission for sending the person over to the site.
Clickbank is not as famous as eBay or Amazon but then again, they offer totally different services.
Nevertheless, it is worth a try, especially if Amazon has denied your application or banned your site.
The site pays commissions that range 10 % all the way to 75% on some items, which makes the effort worthwhile.
You might like to read this post on Clickbank scam complaints explained.
This is one of the best affiliate marketing sites that are operating today.
It is professional in the way it is managed and has technology that is considered superior to the one being used by the Amazon affiliate program.
One of the reasons for its growing popularity is the cookie length. Unlike eBay and Amazon, cookie length varies anywhere from 7 days as per the product and price. Likewise, commission payable also varies.
Nevertheless, this site is fairly popular among affiliates because of the professional system in place.
Flex offers works with big names like Clinique, ULTA beauty, Sears, and CheapOair.
Think of any merchant you`d like to join, you just check and they may already be partners with Flex offers.
Though there are other online marketing businesses like Flexoffers that provide services of affiliates, the Amazon affiliate program has been around longer and have that advantage in establishing their reputation.
It will certainly be a while before affiliate programs of other companies overtake their businesses.
But earnings from other online marketing businesses can be considerably higher precisely for this reason.
If you are interested in earning high commissions in affiliate marketing, I’d recommend a program where l not only earn 50% affiliate commissions and you will too.
It`s free to join, has been online and paying affiliates since 2005 without failure.
Amazon is a great market place that`s for sure, but with the very low commissions and the 24-hour cookie period, you`ll struggle to make a full-time income online.
Join programs that pay affiliates more and with better cooking periods. You can combine other affiliate programs with Amazon if you`re not totally ready to leave Amazon.