The concept of affiliate marketing isn’t new by any means. It is an age-old form of revenue-sharing in trading and commerce. This post will explain more about affiliate marketing and why you need affiliate marketing classes.
In general, a company needing the performance of outside entities, whether it be other companies or individuals, shares part of the sales of their products through, loosely-speaking, commissions.
Revenue-sharing takes on different forms. The following are examples of business models that feature such sharing, usually in the form of percentages:
- Retail storesThrift stores
- Auction houses
- Affiliate marketing …and more…
Affiliate marketing is about as old as the World Wide Web (WWW) and has so rapidly grown that there are large affiliate networks, such as Clickbank, and others and there are highly effective training programs offering affiliate marketing classes and courses.
Affiliate marketing is amongst the top online business opportunities where anyone with average intelligence can actually leave their regular day jobs and work from home. Check this post for an in-depth explanation of affiliate marketing.
How Does Affiliate Marketing Work?
Affiliate marketing is a highly effective, cost-effective system that replaces much of the advertising and inside sales campaigns which cost a fortune.
At a fraction of the cost, a company develops what is called an “affiliate program.” This is a set of rules, regulations, tools, training and administrative services for interested affiliate marketers who want to participate in the program.
In a win-win scenario, the company offers the affiliate program and the prospective affiliate marketer applies for the opportunity to promote for the company.
The company is responsible for all of the administration involved in the business alliance and the affiliate marketer is responsible for the advertising and the referrals of customers to the company.
The affiliate marketer does not own the customers, the company does. This is often said to be one of the major drawbacks of affiliate marketing, but nonetheless, is lucrative for both parties.
Pure affiliate marketing situations entail the company paying out a certain percentage of the profits to the affiliate.
The affiliate in return provides the content management and promotion which effectively sends prospective buyers to the company website.
The affiliate, in most cases, does not “sell” the product. The company does that on the site where the prospects are sent and it is the affiliate’s job to “pre-sell” the product. This is done through reviews and other forms of content that do not entail direct selling.
A special, unique link is issued to each affiliate in a program. This ensures every affiliate will be properly credited for their referrals who purchase once they are on the company’s website.
In a nutshell, affiliate marketing works like this:
1-The company offers an affiliate program which you as an affiliate join.
2-The affiliate marketer sends referrals (customers) to the company website.
3-The referred customer goes to the company website through the affiliate’s especially-assigned affiliate link and makes a purchase.
Some Precautions For The Prospective Affiliate Marketer
You should seek out and attend high quality, reputable affiliate marketing classes.
Be especially careful that the one you choose has an active community on it and not just an e-book or video course, You will be far more likely to get up-to-date training and support.
Not all offerings that look like affiliate programs are actually affiliate programs! Multi-level marketing schemes are often disguised as affiliate programs and are not!
For example, SFI, an international company claims their program as being affiliate-based, but further, inspection reveals that they are, in reality, a multi-level marketing company(MLM), so don’t be fooled!
Finally, amongst the best affiliate marketing opportunities to start out with would be Clickbank, Amazon, Walmart, Commission Junction and other well-known reputable marketplaces.
If you are going to join Amazon affiliate program, you should first read my Amazon affiliate program review here so you understand what will be expected of you as Amazon affiliate.
As a newcomer to affiliate marketing, it is recommended you start with these first. These are long-standing well known so you as an inexperienced marketer(affiliate) will find it easier to promote and sell their products.
Affiliate marketing offers the best in online business because you truly have the helm and build your business as you see fit and is suited to your interests and passions.
Do not settle for programs that offer a very limited array of products or services, even though the payouts seem very attractive. Very often, these are scams.
Finally and foremost, the most important and top priority is training. Do not try to do this on your own nor rely on 1-2-3, a-b-c simplicity often found in get-rich-quick schemes.There is no easy 1,2,3 in affiliate marketing.
You will be disappointed and most likely lose your investment. There are top-notch training platforms that offer affiliate marketing classes at affordable prices.